Distribution & Retail

Shell Advance launches ‘Ab Duniya Dekhegi’ campaign to celebrate and empower mechanics

Celebrating the contribution of Shell Ustaad Mechanics and helping them achieve their dreams Shell Lubricants, the global leader in finished lubricants, unveiled its ‘Ab Duniya Dekhegi’ campaign, positioning itself as a trusted partner and success catalyst for mechanics. The campaign celebrates the unyielding spirit, dedication and hard work ethic of mechanics, which has helped them hone their […]

Distribution & Retail Parts & Components

Travelling through tea estates, traffic and a tantalising part of India

A road journey, so beautifully presented in various films and books, is always a pleasure, not only for the wonderful sights that one can absorb while driving through the multicultural landscape of India but also for the multitude of interesting experiences. Harish Sharma, Director, DH Lighting India, has completed three such road journeys in order […]

Distribution & Retail Parts & Components

Aftermarket – Supporting the automotive industry during times of crisis

At a time when automobile sales dropped to zero during the lockdown phase and production of vehicles ground to a halt, the component business felt the impact at the most minimum level. This, as our guest columnist Umesh K Jhamb points out, is just one of the indicators showcasing both the relevance and the profitability […]

Distribution & Retail Parts & Components

Exploring beauty and business across North India

In the second part of this travel series, Harish Sharma, Director, DH Lighting India (P) Limited, recounts the interesting road journey he undertook to meet distributors in various cities of North India including Chandigarh, Srinagar, Ludhiana, Delhi and Jaipur In the previous issue of this magazine, I had recounted my trip across India as part […]

Distribution & Retail Parts & Components

‘Lighting’ up sales with a road journey

Since its establishment, DH Lighting has played a pivotal role in the global automotive lighting industry with consistent technology development and pioneering spirit for the future. Automotive light bulbs and LED modules produced by DH Lighting under the popular ‘Excelite’ brand are sold across the globe, lighting up the night driving of all the drivers […]