The Auto Expo 2023, jointly organized by The Tamil Nadu Automobile and Allied Industries Federation (TAAIF) and The Tamil Nadu Motor Parts Dealers Association (TMPDA) in Madurai from 30th September 2023 to 2nd October 2023, was a tremendous success. The success of the show can be mainly attributed to the unity, hard work, and team […]
The unique customer engagement program will cover 17,000 km across 90 cities and 13 states with an aim to raise awareness about efficient aftermarket services, educative sessions for auto garages and retailers Brakes India, the country’s leading braking systems manufacturer and supplier and a renowned name in the aftermarket segment, has flagged off its first-ever pan-India customer […]
In a key women empowerment initiative, Bridgestone India has, in Indore trained over 200 women to become professional drivers and mechanics, under Yantrika Program in association with Samaan Society. 60 women have been trained as two-wheeler mechanics and 149 as drivers. Since June 2023 ten of these women mechanics are part of “Mechanic on Wheels” service, providing servicing of two […]
Mechanics play an integral role in the automotive aftermarket. However, one of the key knowledge gaps for mechanics is the lack of sufficient training around the latest automotive technologies. Castrol, India’s leading lubricant company, has relentlessly supported the mechanic community with relevant business & social initiatives. To continue supporting mechanic upskilling, and to contribute towards […]
Celebrating the contribution of Shell Ustaad Mechanics and helping them achieve their dreams Shell Lubricants, the global leader in finished lubricants, unveiled its ‘Ab Duniya Dekhegi’ campaign, positioning itself as a trusted partner and success catalyst for mechanics. The campaign celebrates the unyielding spirit, dedication and hard work ethic of mechanics, which has helped them hone their […]