By Girish Phansalkar, Partner, and Shipra Biswas Bhattacharyya, Associate Partner, Mckinsey & Company The automotive sector – with a number of brands, models and offers – presents a challenge to marketers to reach and convert customers. A preferred route to stand out from the competition is pricing – not just on the product but across […]
Blue Dart Express Limited, South Asia’s premier express air, integrated transportation, and distribution logistics company, has announced a ground-breaking partnership with India Post. With this collaboration, Blue Dart introduces automated Digital Parcel Lockers at selected post offices, offering customers an additional delivery method. This innovation allows consignees to conveniently retrieve their shipments from digital parcel […]
Bosch Power Tools has been empowering the ‘maker’ ecosystem in India for the last many years now. The global leader in power tools and power accessories has already achieved a remarkable milestone of selling its 10 millionth unit in 2019. Sarada Vishnubhatla speaks to Nishant Sinha, Regional Business Director, India & SAARC Regions, Bosch Power Tools and […]
Messe Frankfurt India together with Auto Component Manufacturers of India (ACMA) have announced that the fifth edition of ACMA Automechanika New Delhi has been moved to an all-virtual concept. Focused on product showcases and sourcing interests, the organisers will host the industry at its virtual B2B matchmaking platform from 22 – 23 April 2021. In […]