Cholamandalam MS General Insurance Company Ltd., a joint venture between the Murugappa Group and Mitsui Sumitomo Insurance Group, has announced the inauguration of its new, company-owned zonal office at the World Trade Centre, New Delhi. Set up with an investment of ₹65 crore, the new facility marks a significant step forward in Chola MS efforts to deepen its presence in North India and offer accessible, transparent, and technology-driven insurance solutions.
With North India currently contributing 21.6% to the company’s overall business, Chola MS aims to scale this to 30% across product lines spanning property, motor, and health insurance. This zone now services over 2 lakh customers, supported by a multi-channel distribution network comprising agents, brokers, bancassurance, digital platforms, and emerging microinsurance models. This momentum reflects growing awareness, trust, and insurance adoption across both urban and semi-urban markets.
This new facility in the national capital aligns with Chola MS’s operating philosophy of building long-term assets in major Indian cities. It is the 17th company-owned office in India and a key part of the company’s broader strategy to deepen market penetration while ensuring operational excellence in high-growth regions.
Speaking on the milestone, Mr. V. Suryanarayanan, Managing Director, Chola MS General Insurance, said: “The launch of our Zonal headquarters in Delhi is a strategic step in our mission to deepen insurance penetration and become the preferred insurance partner in the North. This space will serve as a catalyst for closer collaboration with our customers and business partners, empowering us to deliver seamless and personalized services.”
Aligned with its broader vision, Chola MS continues to invest in Tier 2 and Tier 3 cities while expanding its rural presence across Bharat, supporting the national goal of ‘Insurance for All by 2047’. The company is also embracing digital transformation by leveraging artificial intelligence, advanced analytics, and data-driven insights to enhance customer engagement, risk assessment, and operational efficiency. The Delhi office will serve as a central hub for regional innovation, growth, and empowerment, reinforcing Chola MS’s brand philosophy of #Pledge2Protect.
