Tag: truck drivers
Lubricants

Castrol reveals new campaign #BadhteRahoAage – fueling truckers’ journey to progress

Castrol, India’s leading lubricant player, has unveiled a new marketing campaign, #BadhteRahoAage, focusing on the opportunity of remarkable progress and success of truckers who prefer Castrol CRB TURBOMAX. The campaign, developed in collaboration with Ogilvy marks a significant milestone for Castrol in reinforcing its commitment to the progress and success of truckers. Commercial vehicles and truck drivers […]
Driver Welfare

Fixing driver shortages: New global plan launched by employers and unions

Employers and unions have launched a new global plan to address driver shortages in the road transport industry. The plan, introduced by the International Road Transport Union (IRU) and the International Transport Workers’ Federation (ITF), aims to alleviate driver shortages, ensure better working conditions for drivers working abroad, and simplify and enforce rules for workers […]