tyres

TVS Eurogrip launches tyres for adventure touring and superbike segments

TVS Eurogrip,India’s leading 2 & 3-wheeler tyre brand, launched adventure touring tyres and superbike tyres in the presence of MS Dhoni and other CSK players in the city today. The launch was attended by business partners and key customers. The event also marked the brand’s celebration of their association with CSK. Explaining the products launched, P Madhavan, EVP, […]

tyres

TVS Eurogrip Tyres launches brand campaign with ad films relating to MS Dhoni’s on-field escapades

TVS Eurogrip,India’s leading 2 & 3-wheeler tyre brand, has launched a comprehensive brand campaign with a series of ad films, bringing out the humorous best of M S Dhoni. Leveraging the brand’s second year of partnership with IPL team CSK, the brand films have MS Dhoni sharing gripping stories from the field with his CSK teammates […]