Driving the Future: Uno Minda’s Innovations and Commitment to Excellence in Spotlight

Uno Minda will showcase its comprehensive range of exclusive aftermarket solutions for 2w, 3w, passenger cars, CVs, tractors and off-road vehicles at ACMA Automechanika 2024.

The home-grown supplier will display futuristic and new-age technology products in the Electric vehicle (EV) space like AVAS (Acoustic Vehicle Alerting System), EVSE (Electric Vehicle Supply Equipment), off-board & on-board chargers, smart plugs etc. An extensive coverage in ICE vehicles will also be in showcase in both Electrical and Mechanical Category like Automotive Switches, Lighting, Horns, Filters, Alloy Wheels, Seating, CNG/LPG Kits, Air Brakes, Car Braking, Shockers & Struts, Rear View Mirrors, Advanced Infotainment Systems, Premium Car Speakers and the latest automotive safety technology, Car DVR featuring Advanced Driver Assistance Systems (ADAS).

Rakesh Kher, CEO, Aftermarket Division, Uno Minda Ltd., says, “This time we are showcasing EV products in our portfolio and our stall is designed in such a way that customers can come and find products of their desired segments – 2W, 3W, Car, Commercial, Tractor & off road. Our focus will be on customers in the value chain/supply chain – distributors, retailers and mechanics with a ‘Customer first’ approach.

The aim is to address New-age customers’ dynamic expectations as they always demand new technological products. To integrate this into our core identity, we have embraced ‘DRIVING THE NEW’ as a new positioning line that will shape our future. With our quality-oriented wide product range, we are trying to make end consumer life simpler and safer which are available online and offline”, he adds.

Discussing ACMA Automechanika 2024, Kher introduces the PACE framework and states, “Under PACE, we showcase cutting-edge developments – P for IoT components, A for ADAS-related products, C for Telematics using CAN, and E for a range of EV products like onboard chargers, Smart plugs, BLDC motors, MCU, BMS, DC/DC converters, and sensors. We bring innovation to the forefront with industry-first products such as AVAS (acoustic vehicle alert system) temperature-controlled seats, and corner bending lights.

Addressing the target audience, Kher states, “Our primary focus at the show is on distributors, wholesalers, retailers, mechanics, aggregators, new-age EV OEMs, institutional customers, and international clients. Understanding and meeting the diverse needs of these stakeholders is crucial for establishing lasting business associations.

Speaking about ACMA Automechanika New Delhi, he notes, “Being part of Messe Frankfurt’s global exhibitions, ACMA Automechanika is the right platform for aftermarket professionals in India and the Indian subcontinent. It offers unparalleled business opportunities, exposure to trends, and a collaborative space for showcasing products and services. These platforms create an emotional connection with customers, laying the foundation for long-term associations.