Dealerships Passenger Cars

Stellantis Opens Multi-Brand ‘Brand House’ in Goa, Brings Jeep and Citroën Under One Roof

Stellantis India has strengthened its retail presence with the inauguration of a new Stellantis Brand House (SBH) dealership in Goa in partnership with Caculo Motors. The 3S facility, inaugurated by Goa Chief Minister Dr. Pramod Sawant along with senior company leadership, brings Jeep and Citroën brands together under a single, integrated retail format.

The new facility introduces a modern “phygital” experience, combining physical showroom engagement with digital touchpoints to offer customers a more seamless, transparent and personalised buying journey. Spread across 4,000 sq m, the dealership includes a spacious showroom and a 10-bay service workshop equipped to handle both routine and specialised maintenance, supported by trained technical teams and advanced diagnostic tools.

With full sales, service and spares support for both brands, the Goa SBH aims to enhance accessibility to Stellantis’ product portfolio across North and South Goa. The move also reflects the company’s strategy of creating multi-brand touchpoints to cater to diverse customer preferences—ranging from Jeep’s performance-driven SUVs to Citroën’s comfort-focused offerings.

Speaking at the launch, Dr. Sawant highlighted the Caculo Group’s century-long contribution to Goa’s automotive sector and its role in bringing global brands closer to local consumers. Mr. Shailesh Hazela, Managing Director and CEO, Stellantis India, noted that Goa remains an important and evolving market, with customers seeking a blend of design, comfort and capability.

Mr. Manoj M. Caculo, Chairman and Managing Director, Caculo Group, said the new facility reflects the group’s continued commitment to delivering world-class automotive experiences, building on a legacy of trust spanning over 100 years.