The opening panel discussion at the IAA Media Summit: Insights and Trends 2026 set the tone for this year’s event by highlighting a fundamental shift in the commercial vehicle industry’s decarbonisation journey. Bringing together Alexander Vlaskamp, CEO of MAN Truck & Bus, Karin Rådström, CEO of Daimler Truck, Dr. Roger Busch, Corporate EVP Sales & […]
The IAA Media Summit marks a successful kickoff for IAA TRANSPORTATION – The commercial vehicle industry is driving transformation with intensive efforts and major investments – Lack of charging and hydrogen infrastructure remains a key bottleneck slowing the rollout of climate-friendly commercial vehicles. Held on June 8 and 9 in Frankfurt am Main, the IAA […]