KPIT Technologies has announced a strategic Outsourcing Service Provider (OSP) partnership with Salesforce to scale its Vehicle Relationship Management (VRM) platform on Salesforce’s AI-driven Agentforce 360 for Automotive. The collaboration aims to deliver measurable business outcomes for global automotive OEMs and mobility providers by transforming the aftersales ecosystem with data-driven, predictive and intelligent workflows.
The automotive industry—across passenger cars, trucks and off-highway segments—continues to grapple with rising vehicle complexity, growing warranty costs, shrinking pools of skilled technicians, tightening regulations and fragmented aftersales systems. This has pushed OEMs and dealers to rethink how they manage customer experience, operational efficiency and recurring revenue streams.
KPIT’s VRM platform addresses these challenges by unifying customer data, vehicle data and AI into an integrated aftersales ecosystem. It supports the entire lifecycle—from vehicle sale and monitoring to software updates, intelligent maintenance, pre-diagnosis, automated workshop processes and faster issue resolution. This reduces downtime for customers and enables OEMs to streamline operations across service networks.
With the new partnership, KPIT brings two decades of domain expertise and proven impact—reducing warranty claims by nearly 10%, customer downtime by up to 25% and improving dealer throughput by 20%—onto Salesforce’s scalable cloud platform. VRM will now be available with modules such as the Data Platform, Triage, Resource Planning, Scheduling & Service Broker, Aftersales Information Bus, Customer Diagnostics Assistant, Predictive Maintenance and Remote Diagnostics.
For OEMs, the OSP collaboration promises accelerated innovation cycles, improved cost control, and direct access to Salesforce’s platform capabilities through managed, outcome-based services.
Salesforce’s Agentforce 360 for Automotive unifies driver and vehicle data across sales, service, finance and in-vehicle interactions, enabling deeply personalised and AI-powered customer experiences. Through its Connected Vehicle capabilities, OEMs can introduce new subscription-based services and monetisable digital offerings by linking telematics and real-time driver insights to CRM workflows.
Together, KPIT and Salesforce aim to set a new benchmark for digital transformation in automotive aftersales—enhancing customer satisfaction, improving operational efficiency and unlocking new revenue opportunities.
Mr. Kishor Patil, MD & CEO of KPIT Technologies, said the partnership marks an important step in redefining mobility and automotive aftersales, combining KPIT’s solution stack with Salesforce’s AI-powered platform to build proactive, intelligent and data-driven aftersales workflows.Ms. Arundhati Bhattacharya, CEO & President of Salesforce South Asia, said the collaboration empowers the industry to deliver “vehicle-maintenance-as-a-service” at scale, transforming traditionally complex processes into seamless, customer-centric experiences powered by the Salesforce platform
