A staple of the regional automotive landscape since 1995, Abdul Zahir Bashir (AZB Group) returned to Automechanika Dubai this year with a commanding presence. Spanning three dedicated booths, the company highlighted its comprehensive inventory, ranging from lubricants and spare parts to a specialized focus on tires and batteries.
Karim Bashiri, Managing Director of AZB Group, emphasized the company’s open approach to global partnerships and its strategic collaborations with major manufacturers in Vietnam, Thailand, China, and India.
“We are open to meet everyone who needs our product. While most visitors are from the GCC and Middle East, we welcome whoever is interested in our full product range. Ultimately, customers are looking for a quality product at the right price, though GCC expectations are more aligned with strict regional regulations regarding warranties compared to African markets,” he explained.
Beyond product distribution, AZB Group distinguishes itself through robust after-sales support. Utilizing their Dubai distribution center, the company ensures rapid inventory refilling and offers technical training and warranty support to clients. Looking ahead, the company is pivoting toward sustainable innovation.
“We want to be aligned with the new trend in the market. For example, this year we are launching lithium batteries, which is part of the new energy sector. We will align our inventory and growth with the latest market trends. I suggest everyone visit the show to take the benefit, and especially if they are in the automotive industry, don’t forget to visit AZB,” he concluded.
