Passenger Cars

Tata Sierra Shatters Records with 70,000 Bookings on Day One

The Tata Sierra has roared back into the Indian market, igniting extraordinary excitement among SUV buyers. On the very first day of bookings opening, the iconic nameplate set a new industry benchmark, securing over 70,000 confirmed bookings. In addition, 1.35 lakh customers have already submitted their preferred configurations as they move toward completing their reservations […]

Passenger Cars

Tata Motors Reveals Sierra Prices; New SUV Lineup Starts at ₹11.49 Lakh

Tata Motors has officially revealed the pricing for the much-awaited Sierra SUV, offering four distinct trims—Smart+, Pure, Adventure, and Accomplished—each packaged with a rich feature set and multiple powertrain options. Prices begin at ₹11.49 lakh (ex-showroom), positioning the vehicle as a competitive new entrant in the premium SUV space. According to the product presentation, the […]

Passenger Cars

Tata Motors launches New Sierra, sets benchmark for Premium Mid-SUVs

By fusing its iconic past with future-ready innovation, the new Sierra defines a new premium mid-SUV space and raises the bar for performance, safety, and style. By T. Murrali Tata Motors Passenger Vehicles Ltd. has officially launched the all-new Tata Sierra, marking the return of one of India’s most iconic nameplates, for a starting (introductory) […]

Passenger Cars

Tata Motors Reimagines Sierra – the 1990s Icon of Ambition & Individuality

A 1990s icon of ambition and individuality makes its comeback. The new Sierra preserves its legendary soul while embracing contemporary design and cutting-edge tech. By T. Murrali Tata Motors Passenger Vehicles has brought back a legend. At the special Sierra Brand Day event last Saturday, the company unveiled the production-ready version of the new Tata […]

Passenger Cars

Tata Motors honours Indian Women’s Cricket Team with exclusive first lot of the new Tata Sierra

Tata Motors Passenger Vehicles has announced a special gesture to celebrate the Indian Women’s Cricket Team’s outstanding performance at the ICC Women’s World Cup. The company will gift each player the top-end variant of the soon-to-be-launched Tata Sierra, marking the team as the first recipients of the iconic SUV’s new-generation version. The new Tata Sierra […]